The last 4 months have flown by. Here’s what we’ve been working on!
Social Media
Instagram <@PsychoBabbleLLC>: 999 followers (283% growth since November)
A pretty even split in terms of gender distributionAlthough we have some transitional-age followers, they are predominantly in the 25-34 rangeFollowers are mostly from the US, with followers from India a close second
Here’s the most popular post from the past 30 days:
Facebook <@PsychoBabbleLLC>: 972 followers (329% growth since November)
Like Instagram, it’s a pretty even gender split, with a slight predominance of femalesA similar age distribution as Instagram, but followers are a bit older. This makes sense, since Facebook tends to favor a slightly older cohortBoth the US and India still rank 1 and 2 in terms of followers, but the Facebook group is much more American
Most popular post in terms of engagement:
Reddit <r/PsychoBabbleLLC>: 1602 followers (246% growth since November)
One of the best things about Reddit (besides its non-commercial nature) is that people feel very free to tell you what they really think. I use it often to get feedback on ideas through polls, and I invite them to be brutally honest.
Reddit followers generally do not listen to the podcast (more on this later)There is some interest in a psychology move club; I am currently talking to a student who may be interested in hosting one! Look for that in coming weeks.Reddit users do not see a viable business within the meme realm. Sigh.
The polling allows us to get *some* demographic information, though this is self-selecting (i.e. only a small percentage participate in the polls, and there may be something demographically different about them than the ones that don’t).
People who did respond identify with some kind of mental illnessThose who answered revealed an age distribution similar to the other media platformsRespondents are quite predominantly left-leaning. As with other platforms, a split among genders. Note the very small sample size.
I haven’t found a mechanism for ranking post reach or popularity, but here’s a meme from the recent past that has a lot of upvotes, i.e. is “successful” or “well-liked.”
This audience tends to prefer content that is a little more “dark” compared to other platforms.
I’d love to know your thoughts on the data! Next up, data from the podcast and our website!
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